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Glenwood Sunday Market

Glenwood Sunday Market

Branding
Digital Collateral
Print Collateral
Photography

Nestled in Chicago’s vibrant Rogers Park neighborhood, the Glenwood Sunday Market is an independent farmer's market. The founders have strived to create an environment where locally-sourced, sustainably produced food and goods were accessible to the community, regardless of income.

Launched in 2010, the market’s effervescence was not being translated into their original branding, which felt dated and one-dimensional. As part of a personal project, we completed a brand overhaul in 2017, creating this suite of digital and print collateral to reflect the magical feel of the market and market-sponsored events without sacrificing its authentic, local vibe.

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Color palette

Color palette

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Iconography

Iconography

Pattern development

Pattern development

Promotional postcard

Promotional postcard

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Promotional postcard

Promotional postcard

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